UPSTATE, S.C., APRIL 17, 2019 — Upstate industries have invested more than $20 billion and announced nearly 63,000 new jobs in the last 13 years.
To help Upstate employers sustain their economic momentum, the Upstate SC Alliance launched a regional talent attraction initiative at its 2019 Annual Meeting, with nearly 500 business leaders in attendance.
The initiative, “Move Up” includes a brand and website, MoveUpstateSC.com, which promote job opportunities and quality of life across the 10-county Upstate region.
“Workforce has quickly become a top factor as companies consider whether to locate or expand in our region,” said John Lummus, Upstate SC Alliance President & CEO. “Our region has the right ingredients not only to meet business needs, but also to provide fulfilling careers and a rich lifestyle. Move Up is here to help employers and our communities tell that story.”
Upstate employers can use MoveUpstateSC.com while recruiting candidates in a variety of professional fields, including: manufacturing + engineering; financial services; information + communications technology; education; life sciences + healthcare; architecture, construction + engineering; and creative services.
The Upstate SC Alliance worked with Development Counsellors International (DCI) to create the Move Up brand and website, with support from the Anderson Area Chamber of Commerce, the Greenville Chamber of Commerce, the Spartanburg Area Chamber of Commerce and Ten at the Top.
Target audiences include established professionals in multiple industries and college students looking to launch their careers.
The website includes interactive community profiles, facts and stats about Upstate living, an overview of industries, and a job board.
In addition to the resource being a tool for Upstate employers, it will be supported by a digital marketing campaign.